Tag Archives : joseph jaffe

Learn Word of Mouth Marketing — WOMM-U, May 8-9

Learn Word of Mouth Marketing — WOMM-U, May 8-9

This year the Word of Mouth Marketing Association is doing something completely different (disclosure: I’m on the board). It will be WOMM-U (Word of Mouth Marketing University), the first training-based conference full of case studies, operational cookbooks, and practical advice to make Word of Mouth Marketing work in your organization. The tracks will include topics on Managing a blog program Activating WOM in Social Networks Building a Sustained WOM Program Measurement: The ROI of Fans Selling...
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