Social Marketing Operations Software Ideas — The SMO “Wish List”
Posted by Sam Decker on January 4, 2009
Let's consider how businesses are run.
Businesses are made up of
process, policies, people and technologies. Results of anything are analyzed on how it impacts the P&L, in an effort to increase the predictability of results. Efficiency is measured and improved, with practices such as Six Sigma. Prioritization is
ruthless as everyone has more to do in a growing (or struggling) company. People have
objectives, goals and processes to follow. They have daily activities
that they...
Filed in: Marketing
4