This is a list I created some time ago of the ideal startup…
- Defendable and differentiated
- Competitive cost structure
- Attractive partnership opportunities
- Repeat customers
- Word of mouth opportunity
- Memorable product and name
- Potential for PR
- Attractive to be bought or merged
- Scaleable staff and systems
- Scaleable product — build once, sell many times
- Uncomplicated
- Focus
- Niche market or fragmented industry
- High velocity and large market / industry
- High perceived value
- Product can be accessorized – revenue synergies
- Healthy cash flow –> margin x velocity
- Demonstrable felt need, demand – does it hit a primal chord?
- Business can be measured for improvement
- Can claim leadership
- Sales model is scaleable and predictable
- Product evokes emotion
- Can make big wins – big customers
- Limited exposure to legal issues
- Own relationship with and information about customers
25 Characteristics of The Ideal Startup
Sam Decker shares a list of what he feels constitutes an ideal startup. Here are the first five:
Defendable and differentiated
Competitive cost structure
Attractive partnership opportunities
Repeat customers
Word of mouth opportunity
Tip of …
25 Characteristics of The Ideal Startup
Sam Decker has posted his 25 characteristics of an ideal startup. :
Defendable and differentiated
Competitive cost structure
Attractive partnership opportunities
Repeat customers
Word of mouth opportunity
Memorable product and name
Potential …
Traits de Startup
Voici une idée des traits de caractères qui devraient caractériser une Startup, d’après Sam Decker, consultant marketing.
Les 25 caractéristiques de la startup idéales
Sam Decker, consultant Marketing eBusiness, nous propose une liste des Les 25 caractéristiques qui constitue la startup idéale selon lui…
Reinventing the Firm, Ingredients for Success
To accompany my Business Lies post, the following list by Sam Decker of the Decker Marketing Blog is also quite good for new business ventures. But even more important than passing this list on to clients is for you to realize that your firm should rea…
25 kenmerken van de ideale startup